3 Best Practices For Etsy Shop Images To Boost Your Product Sales

1. Having the Right File Type 

While it’s crucial to have a good picture of your product, make sure that the file type is compatible with Etsy. This means that all of the images in your Etsy shop should be one of these three file types: .jpg, .gif or .png. 

These are the only file types that you can upload on Etsy. Additionally, you can’t add animated .gif files or transparent .png files on your product page. If you have a transparent background, it’ll appear black on your Etsy shop. You need to make sure that products like jewellery should be photographed properly. 

As a result, it’s better to take product pictures for Etsy with a pleasing background that complements the image’s focus. You can hire an experienced Etsy photographer like DW Images, who will give you some good suggestions for how you can best showcase your product.  

2. Fulfilling the Image Size Requirements

When you’re trying to upload images for your Etsy shop, make sure that they meet the size requirements. There are several places where you can upload pictures and they all have different size recommendations and requirements on Etsy. 

Let’s take a look at some of them:

• Shop Icon—500 x 500 px
• Profile Photo—500 x 500 px
• Team Logo—170 x 100 px
• Mini Shop Banner—1200 x 160 px
• Big Shop Banner—1200 x 300 px
• Carousel Banner—1200 x 300 px

Although these are the minimum requirements, you should fulfil the recommended sizes to have a better chance of featuring on the Etsy homepage. This can help to increase traffic to your page and boost the sales of your products. 

You can get creative and fulfil these requirements by using techniques like flat lay photography to boost your e-commerce sales. 

Therefore, it’s recommended to hire a photographer like DW Images to ensure you have high-quality pictures with the correct image sizes. 

We’ll do the job of editing your images to the recommended sizes and ensure they fit well on your Etsy shop. This optimisation can help you to get to the top of search results, helping you gain sales in the long run.

3.  Image Orientation for Etsy

One of the best practices when choosing Etsy shop images is to get the orientation right. To do this, the first picture in the listing should be a landscape or square image. This helps to ensure that the focal point of your images appears as if it’s been cropped by Etsy. 

Additionally, your image will likely be cropped down from the original image. As a result, you should upload pictures at the highest resolution to ensure that your products will still look good after going through the cropping process.

Therefore, it’s highly recommended to hire a professional photographer like DW Images to get high-resolution images of your product at affordable prices. This is only one of the reasons why you need professional eCommerce photography on a website like Etsy.