Amazon Product Photography

Increase your Amazon sessions

An Amazon session is when a customer clicks onto your listing from search pages. It is key that your listing generates a high amount of sessions from your keyword as the more sessions your listing generates, the more potential customers you have to sell to.

Increasing your sessions also have a huge impact on your amazon search rank. Amazon will rank your product higher as it shows them your product is relevant and has a high chance of selling. Basically:

More Sessions = Higher Rank and Higher Rank = More Sessions

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Starter Package

£195

1 Hero Shot
3 Standard Product Shots
3 Detailed (Close up) Shots
Basic Retouch
*
*

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Seller Package

£259

1 Hero Shot
3 Standard Product Shots
3 Detailed (Close up) Shots
1 Info Graphic
1 Studio Lifestyle
Standard Retouch

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Pro Package

£449

2 Hero Shots
3 Standard Product Shots
3 Detailed (Close up) Shots
2 Info Graphics
1 Studio lifestyle
Full ecommerce Retouch

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Technical Requirements

Product images submitted to Amazon must meet the following technical specifications.

TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png) format
Image pixel dimensions of at least 1000 or larger in either height or width preferred
sRGB or CMYK color mode
File names must consist of the product identifier (Amazon ASIN, 13-digit ISBN, EAN, JAN, or UPC) followed by a period and the appropriate file extension (Example: B000123456.jpg or 0237425673485.tif)

Have a question about our product photography or looking for a competitive quote? Press The Button

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What Makes A Good Product Photo

Now that you know why product images are so important to your brand’s success online, let’s examine what actually makes a good product image. Based on the brands that are most successful, we have found that the most effective and eye-catching product images share these characteristics:

Products are shown against a completely white background
If the product is close up and takes up most of the image (not too much empty space)
The image is very clear and high quality

Keep in mind that, it’s important to showcase your product as it would appear in stores. This means that if your product would be packaged when sold in stores, then your image should be of your product in its packaging.

What to Avoid

In general, you don’t want your product images to have any distracting features or a busy background, as these will look less professional and can make it difficult to see the product. These are some characteristics you want to avoid when taking your product images:

Grainy, low-pixel photos
Dark or shadowy images
Photos where the product only takes up ½ or less of the total image
Any words, logos, or watermarks in your image
Images where the product is sideways or upside down
Images of anything other than your product (e.g. image of cow when selling milk)
Images of your product without its packaging if it is sold in packaging

Need Help?

As you can see, your product images are undoubtedly one of the most important factors when posting your products online. This is especially true on e-commerce websites such your own online shop as well as Amazon and eBay, which is why you want to make sure your images are as strong as possible to showcase your amazing products and brand. If you need help with your product images, DW Images Photography has a bespoke product photography services we specialise in e-commerce product photography and presentation right through to full post-production and background removal.

Add flair to your listing

Sometimes an Amazon listing requires a little bit more, a helping hand. We offer a selection of extras that you can add to your plan at an extra cost.

Infographics – Coloured Background – Hand Model – In Studio Model – Custom Set Design – Lifestyle

Amazon Site Standards for Product Images

For images named by product identifier without a variant code or named with the MAIN variant, and display as the main image on the product detail page, Amazon maintains the following site product image standards:

The image must be the cover art or a professional photograph of the product being sold. Drawings or illustrations of the product are not allowed.
The image must not contain gratuitous or confusing additional objects.
The image must be in focus, professionally lit and photographed or scanned, with realistic color, and smooth edges.
Books, Music, and Video/DVD images should be the front cover art, and fill 100% of the image frame. Jewel cases, promotional stickers, and cellophane are not allowed.
All other products should fill 85% or more of the image frame.
The full product must be in frame.
Backgrounds must be pure white (RGB 255,255,255).
The image must not contain additional text, graphics, or inset images.
Pornographic and offensive materials are not allowed.

The image must be of, or pertain to, the product being sold.
The image must be in focus, professionally lit and photographed or scanned, with realistic color, and smooth edges.
Other products or objects are allowed to help demonstrate the use or scale of product.
The product and props should fill 85% or more of the image frame.
Cropped or close-up images are allowed.
Backgrounds and environments are allowed.
Text and demonstrative graphics are allowed.
Pornographic and offensive materials are not allowed.

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What our customers say about us

I would highly recommend D.W. Images Photography. I felt so out of my comfort zone but David put me at ease very quickly. I now have headshots which are natural, relaxed and professional.

Karen Mckenzie

Dave did some head shots for us at Windowpains and he produced some fantastic pictures making us feel really relaxed and natural. Highly recommend!

Andy Harris

I finally look like a professional on all my business related sites and media accounts, instead of drunk and on holiday (which I was when my previous photo was taken!) – thank you David!

Annie S2S

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